Integrated TPM on HANA solution implementation, driving increased trade management ROI

Integrated TPM on HANA solution implementation, driving increased trade management ROI

Integrated TPM on HANA solution implementation, driving increased trade management ROI

About the Client:

 

Our client is one of the largest American multinational food-manufacturing company producing cereal and convenience foods.

 

Business Challenges:

 

  • Inadequate promotion planning performance
  • Complex solution and process inefficiency led to lower tool adoption and usability
  • Lack of proper guidelines and checks for promotion plans leading to ‘blind planning’
  • Lack of visibility into trade promotion spend
  • Limited visibility into trade promotion effectiveness with no defined KPIs

 

Business Objectives and Solution:

 

TekLink consultants leveraged a combination of technologies like SAP ATPM, Design Studio/ Lumira, BW on HANA, SAP CRM, SAP HANA, ABAP and Business Objects to implement the following solution. The solution was aimed to rationalize & simplify processes, improve live reporting performance, simplify sales volume planning process, enable post-event analysis, and effective continuous improvements to improve usability and tool adoption.

  • Implemented SAP ATPM (Accelerated TPM on HANA) for Client’s North American Business.
  • SAP and TekLink paired up to deliver world’s first TPM on HANA project
  • Migration of SAP BPS-TPM to SAP ATPM on HANA improved performance of live reporting by moving processing down to HANA through use of HANA scripts
  • Rationalized  promotion types with simplistic user interface updates and innovative back-end changes to delineate planning and reporting processing
  • Improved visibility and accuracy of planning and reporting – moved to day level planning, updated functionality for mod-ship (special pack) scenarios, enhanced the reporting and analytics capabilities
  • Implemented custom sales volume planning module, using Integrated Planning and Design Studio (now Lumira), removing redundancies thereby simplifying processes for user
  • Implemented post-event analysis dashboards using Design Studio (Lumira)

 

Outcome and Benefits:

 

  • Significant improvement in usability and tool adoption of the tool enabled through rationalized & simplified planning processes, improved planning performance, improved online checks and enhanced live reporting
  • Improved data accuracy through day-level planning and new process for module-shipper (‘special packs’)
  • Simplified UI and automated EDLP (Everyday Low Pricing) processes eliminating redundant promotion types
  • Enhanced integration to SAP Supply chain management
  • Innovative approach for improving performance of planning process and live reporting
  • Enabled comprehensive online checks and alerts to empower KAMs to make better decisions during planning
  • Increased visibility into post-event analysis dashboard enabling a thorough analysis into KPI’s by promotion, product, customer and other relevant details, equipping sales leaders for better decision-making.
  • Improved productivity and decision-making ability for sales leaders and KAMS

 

Contact Us to learn more about this experience.


 

Contact Us

Contact Us

TekLink